Brooklyn Grooming has been producing premiere men’s grooming products for two years now, and they are undoubtedly setting the bar high. With media attention from GQ, Men’s Health and more, it’s safe to say this company will continue to raise the bar for years to come.
For those who are new to men’s grooming or want to revamp their morning or nightly routine, a quick glance at BG’s site or an email to McKenzie Santiago, co-founder of Brooklyn Grooming, will definitely put you in the right direction. It’s easy to get started with BG’s Gentlemen’s Kit.
For just $35, you can have a sampling of everything your face, facial hair or skin needs. Included in the Gentlemen’s Kit is one Williamsburg Beard Oil, one Fort Greene Shave Oil, one Red Hook Facial Serum and one Anchor Aftershave. Southernmost Gentleman also got a peek at the Pilgrim’s Classic Hair Tonic and the Commando Classic Beard Balm.
When Santiago said in a previous interview that the scents are what sets BG apart from most, she wasn’t lying.
The Williamsburg Beard Oil is a culmination of organic sesame and hempseed oils that promote growth and a healthy shine to your beard. The smell Williamsburg boasts is one you won’t find in your local department store. There are hints of cedar, woody and floral scents making this complex scent manly enough for any lumberjack beard you have. And the best part about all of BG’s products is they are all handmade and completely organic, meaning you can not only pronounce but trust the products going into your facial hair or skin.
To use the beard oil, after showering while your beard is still damp, put a few drops into your hands depending on your beard’s size and rub through the entirety of the beard from skin to end.
And if you’re looking to perhaps shave off that beard or maybe trim it up, look no further than the Fort Greene Shave Oil.
Fort Greene boasts a scent all its own. BG describes it as a cologne version of mechanic’s grease, even though it smells nothing like a body shop assuredly. There are hints of pine and Juniper that give this oil the smell you need after a shave. Gone are the days of soapy shave creams leaving razor bumps and irritation. Now that you’re a grown man, let’s get you into Fort Greene Shave Oil.
To use the shave oil, apply a layer of the oil to the stubble after showering, pass your razor slowly with the grain over the hair until smooth. “Repeat if necessary, you hairy beast,” says BG’s site.
Next, the facial serum. If you have any problems with dryness or oiliness on your face, Red Hook Facial Serum has all the answers for you, and with an amazing scent to boot. The serum allows a moisture balance to return to one’s face letting skin regenerate evenly and safe-guarding against dryness.
BG’s site says they should call it a potion, and to break the fourth wall, personally I agree. Red Hook Facial Serum was my all-time favorite sample in the Gentlemen’s Kit. Take it from someone who always had a dry, flaky T-zone, this stuff is magical.
To use this amazing product that is hinted with spicy citrus and cardamom, first wash your face thoroughly and pat dry, place 3-4 drops of the serum (1 to each cheek, 1 to forehead, 1 to chin) and gently rub them into your skin. In this sense, a little goes a long way. Personally, I saw results in a couple days.
The beard balm has the same effect as the oil, only is contains beeswax, which helps control fly-aways and can act as a styling pomade all while taking care of that luscious face mane of yours.
The Anchor Aftershave is a product sent from the gods above. With ingredients like cucumber extract and aloe vera gel, your face will be thanking you after your shave. Not only does Anchor feel amazing, it also smells amazing with scents borrowing from exotic woods, blood orange essential oils and more. The scent has more depth then the San Andreas fault.
To use, simply put a few drops into your palm and massage into the shaved area. Also, you can dab some behind the ears and at the base of the neck encouraging a peaceful sleep, the BG site says.
Finally, above the head, the mane of the man, the hair. Pilgrim’s Classic Hair Tonic provides the perfect foundation on which to style your hair to any way you like. The result of using the tonic is a longer lasting hairstyle with less fly-aways and a healthy shine. It also prevents buildup on the scalp.
The scent is distinct with hints of rosemary that actually increase blood flow to the scalp promoting stronger hair. To use the tonic, squeeze a few drops onto your palm and warm by rubbing your hands together. Apply evenly to your hair combing through if desired.
There you have it, gents. Brooklyn Grooming’s Gentlemen’s Kit. This company knows exactly what it’s doing, and as Brooklyn’s first men’s grooming line, I’d listen to them if it was me.
Written by Joshua Dean